Joystick Interactive

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4551 Glencoe Avenue
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Mini Clubman

 -  - Mini Clubman
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Mini Clubman

For Mini, we created this 360º augmented reality unit that allowed users to explore the inside of their new car, the Clubman. Additional features and details of the car are hidden within hot spots that users explore while moving their phone around. The AR movement was even active in the collapsed 300×250 unit.

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