Augmented Trial: How AR Can Power Contactless Ecommerce
Augmented reality is reshaping the digital customer experience. The opportunity to help consumers visualize how a product could fit into their daily lives has attracted many brands to explore it. Now with AR enabled on mobile devices and the timely
Creative Best Practices for Social Media
Video’s popularity has grown exponentially in recent years, especially as consumers continue to spend more time with their smartphones. In 2020 alone, it’s estimated that the average US adult will spend an additional 23 minutes per day on their phone,
Incubeta DQ&A Announced as a Google Marketing Platform Sales Partner in the Americas
We’re thrilled that our sister company, Incubeta DQ&A, has been named a Google Marketing Platform Sales Partner in the Americas, cementing our global Google Marketing Platform Sales Partner status. In becoming a certified sales partner in the Americas, Incubeta brings a
Wrap Up: Using the Force of Dynamic Campaigns
What do Star Wars and dynamic campaigns have in common? Find out in our virtual presentation "Using the Force of Dynamic Campaigns". Watch a full recording of the session here. Our SVP, head of client service and avid Star Wars fan, Andrew
ROUND UP: Persevering in times of change
Even in these most challenging times, it’s been encouraging to see the many ways brands, agencies and organizations have adapted and persevered every day. So many did what they could to help out -- whether that be through offering supplies and
The Kindness Contagion
On March 30th, the United Nations launched a global call out to creatives to help stop the spread of COVID-19. They needed help translating their key public health messages into creative content that will engage and inform people all over the
Digital Marketing Perspectives from our Creative Director: Q&A
Digital marketing continues to change at a breakneck pace as technology advances more every day, and it’s important to keep an eye on where it will go next. With a new year and decade ahead of us, we sat down
ROUND UP: Insights from Google, emerging tech & our favorite holiday ads
Q4 is quickly coming to a close and the holiday season is in full swing. Here’s a quick roundup of the quarter as you prepare for a new decade in marketing and advertising. Insights from Google YouTube Trends: With a new year
Incubeta Joystick Receives Google Creative Certification in Australia
Incubeta Joystick is thrilled to announce that we are now a certified Google Marketing Platform Creative Partner in Australia. This news follows our recent designation as an official YouTube creative partner in May. “We have been a trusted Google partner for
Incubeta Joystick to partner with AdLingo from Google Area 120
Incubeta Joystick is thrilled to announce a new partnership with AdLingo, a conversational marketing platform founded inside Area120, Google’s incubator for experimental projects. Incubeta Joystick will work with AdLingo to help scale the new ecosystem of conversational ads. Having received early